Social Media Manager

Classy Wheeler Limited-company-logo
Social Media Manager
Classy Wheeler Limited
Digital Marketing
Central and Western, Hong Kong
7 days ago
Full Time
Onsite
Professional Services
Job Description
20 days ago
A world leading online retailer in Fashion & Beauty with offices in Japan, Korea & China
Job Description
• Create and implement social media campaigns and strategies for Europe markets
• Manage the creation and publishing of relevant, original, high-quality content
• Implement and maintain a regular publishing schedule
• Develop and expand influencer outreach efforts
• Use social advertising and other strategies to turn fans and followers into customers
• Manage efforts to build online reviews and reputation
• Monitor, listen, and respond to social media conversations, including negative comments
• Provide training and guidance to social media and marketing team members on social media implementation best practices and strategies
• Monitor benchmarks for measuring the impact of Social Media campaigns, while maximizing results
• Increase social media presence on existing platforms, including Instagram, Facebook, WeChat, Twitter and Youtube
• Grow and expand social media presence onto new social media platforms
Job Requirements
• Degree in Communications, Journalism, Marketing or related disciplines
• At least 5 years of experience in Social Media Management
• In-depth knowledge and experience with major social media platforms
• Creativity and savviness in the use of social media
• Social media marketing experience in fashion or beauty industry is preferred
• Strong verbal and written English communication skills
• Solid experience in content creation, copywriting or editorial
• Experience in analyzing online marketing campaigns
• A commitment to producing work of an exceptional standard
• Must be organized, detail-oriented and articulate
• Good relationship building skills
• Highly-motivated individual with a can-do attitude
• Dynamic and adaptable to a fast-paced growing industry
• Both an effective team leader and team player
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