Digital Marketing Activation Director

About Assembly Global

We are Assembly Global, a modern alternative agency that brings together industry-leading data, talent, and tech to drive growth for the best brands on the planet. Our diverse, global community of over 1,600 passionate experts combines global thinking with unmatched local expertise in more than 20 markets worldwide.
Job Description

We are seeking a highly skilled Digital Marketing Activation Director to join our team. As a key member of our activation team, you will be responsible for developing and executing digital marketing campaigns that meet our clients' business goals.
Key Responsibilities
• Develop and execute digital marketing strategies that drive business results
• Analyze account performance and provide proactive improvement strategies
• Develop client and product knowledge by contributing to digital marketing strategies and delivering insights on competitor and market trends
• Work closely with our global teams to ensure high-quality service across clients
• Lead multichannel strategy, planning, and implementation
• Manage client budgets and resources
• Participate in business development, including attending pitches and presentations
• Delegate and organize priorities as a team lead
Requirements
• Minimum 5 years of digital marketing activation experience, preferably in a digital agency, with at least 2 years in people-management role
• Strong understanding of digital channels dynamics and brand/performance marketing experience
• Digital media planning/strategy experience, including PPC, Display, and Social, particularly in e-commerce businesses
• Knowledge of consumer behavior and ability to connect insights with media activation
• Proven track record in managing complex accounts with multiple stakeholders
• Hands-on knowledge of Google's Product Suite (Google Ads, CM360, SA360, etc.)
• Excellent problem-solving skills and ability to work in a dynamic environment
• Fluent in Cantonese, English, and Mandarin
What We Offer
• Competitive salaries and annual compensation reviews
• Personal development plans to ensure you're hitting your personal and company goals
• Flexible Time Off policy to balance work and life
• Market-leading primary and secondary caregiver and parental leave policies
• A people-first organization with a strong focus on social and environmental impact