Digital Marketing Strategist - Ecommerce Expert

Elegant-company-logo
Digital Marketing Strategist - Ecommerce Expert
Elegant
Digital Marketing
Central and Western, Hong Kong
7 days ago
Full Time
Onsite
Technology, Information and Media
Job Description
47 days ago
We are seeking a skilled professional with expertise in Shopify, GHL HighLevel, Google Ads, and Facebook Ads to fill a Digital Marketing role at Elegant.

Key Responsibilities:
• Develop and implement comprehensive digital marketing programs in line with brand plans and business priorities.
• Collaborate with content marketing and design teams to create suitable content for each stage of a customer's digital journey.
• Review and optimize the design and content of all online assets including the company website and social media pages.
• Plan and control the digital marketing budget and spend by allocating budgets to different channels.
• Use A/B testing to optimize digital marketing performance.
• Analyze the results and effectiveness of campaigns to deliver actionable insights and recommendations and generate monthly reports on the digital marketing portfolio.
• Drive performance marketing via Shopify and GHL HighLevel.

Requirements:
• Proven experience with Shopify and Google Ads.
• In-depth knowledge of GHL HighLevel automations, funnels, and website management.
• Hands-on experience in managing Google Ads and Facebook Ads campaigns.
• Strong analytical skills to measure performance and drive results.
• Excellent attention to detail and ability to juggle multiple projects.
• Strong communication and team collaboration skills.
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