You will play a crucial role in our marketing efforts, focusing on planning and designing the project’s social media marketing, SEO research and analysis as well as marketing executions. The role will also be supporting the company’s in-person marketing campaign for clients when and if necessary. This position offers a unique opportunity to gain hands-on experience in the tech aspects of marketing, working closely with our experienced team.
Key Responsibilities:Social Media Marketing: Assist in planning, creating, scheduling and analyzing content across various social media platforms to increase engagement and brand awareness; if necessary, running ads on platforms like Instagram, Facebook and LinkedIn
SEO (Search Engine Optimization) Research and Analysis: Conduct keyword research, analyze website traffic, and provide insights to improve our search engine rankings to drive organic traffic
Content Creation: Collaborate with the founders to develop compelling content for social media, email marketing and other digital channels
Data Analysis: Using tools like Google Analytics to track and analyze website traffic, user behavior, and campaign performance
Marketing Automation: Using tools to automate marketing tasks and workflows
Graphic and Video Design: Creating visual content and short videos using Canva and/or Adobe Photoshop
Market Research: Stay up-to-date with social medica trends and activities to create appealing content to improve engagement