Digital Marketing Director

About the Role

HKT is seeking a highly skilled Marketing Manager to lead our performance marketing efforts and drive user acquisition and subscription growth across various channels.

Key Responsibilities
• Develop and execute performance marketing strategies to drive business growth, including paid search, display advertising, social media, and more.
• Monitor and optimize campaigns regularly to ensure maximum ROI.
• Manage a small team of digital executives to execute day-to-day performance media tasks.
• Utilize analytics platforms to track, measure, and report on campaign performance, providing actionable insights for the wider business group.
• Plan and manage annual marketing budgets to maximize efficiency.
• Collaborate with the broader marketing team to develop compelling ad creatives and align consumer communications across all channels.

Requirements
• Bachelor's Degree in Business Management, Communications, Marketing, or related discipline.
• Minimum 5 years of experience in marketing with a proven track record of success in performance marketing and digital media.