工作描述
16 天前
About The Role
The primary focus of the eCommerce Manager is to deliver sales through out to plan, operate and improve Go-To-Market strategy, digital marketing & e-contents in-line w/ sales & company strategy. He/She will be required to engage with internal Sales, Marketing and related group functions to develop right contents and activities then implement these across marketplace.
E-Commerce Channel Sales
• Forecast & take accountability of total year P&L for accountable channels (By SKU level)
• Build & execute sufficient conversion drive plan (RTB) into campaigns
E-Commerce Channel Digital Marketing (Performance media)
• Set right media plan (performance media) to build sufficient quality & quantity of traffic into our shops
• Optimize best fit SEM strategy, relevant visuals & assets with claims in-line with objectives
• Track & analyse e-fundamentals’ improvements and each KBD (Key Business Driver) elements’ combinations linking to sell-out
• Track & analyse shoppers journey path and improve each stage
• Create new consumer & market preferred RTB (Reason To Buy) mechanisms based on market consumers insights
E-Commerce Channel Operating
• Support Dyson.Com UX/UI improvement & optimization (working with UIUX team)
• Build & Update Brand and promotion page in-line w/ company strategy (working with UIUX team)
• Manage & plan right internal OSB (Order, Shipping, Billing) process co-working w/ finance & logistic teams
Disciplined work process
• Find right process to fix things needed improvement
Fulfil Other Duties As Required
• Relish the opportunity to pick up new activities that fall broadly in the purpose of the role
• Fix things that you can see need fixing
• Identify problems and find solutions.
About You
• Bachelor’s Degree or equivalent in a relevant business related field
• Minimum 5-8 years eCommerce operating experience required; some of which must be with a strong consumer brand; preferably hands-on experience in 3rd party marketplaces (e.g., HKTVmall, ZALORA etc.)
• Minimum 3 years brand.com business experience including sales/performance media
• Strong hands-on operating skills, especially in brand equity delivery contents.
• Performance media planning / reviewing / optimizing / execution.
• Strong team player capable of building and motivating teams.
• Experience of creating change, challenging the status quo, establishing a product category or brand with entrepreneurial spirit
• Strong digital media marketing & sales experience
• Self-starter who sees things to completion.
• Energetic, engaging and positive approach.
• Assertive, prepared to see through plans and overcome objections.
• Intelligent, quick-thinking, alert and results driven.
• High level of communication skills both verbal and written in English and Mandarin.
Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.
The primary focus of the eCommerce Manager is to deliver sales through out to plan, operate and improve Go-To-Market strategy, digital marketing & e-contents in-line w/ sales & company strategy. He/She will be required to engage with internal Sales, Marketing and related group functions to develop right contents and activities then implement these across marketplace.
E-Commerce Channel Sales
• Forecast & take accountability of total year P&L for accountable channels (By SKU level)
• Build & execute sufficient conversion drive plan (RTB) into campaigns
E-Commerce Channel Digital Marketing (Performance media)
• Set right media plan (performance media) to build sufficient quality & quantity of traffic into our shops
• Optimize best fit SEM strategy, relevant visuals & assets with claims in-line with objectives
• Track & analyse e-fundamentals’ improvements and each KBD (Key Business Driver) elements’ combinations linking to sell-out
• Track & analyse shoppers journey path and improve each stage
• Create new consumer & market preferred RTB (Reason To Buy) mechanisms based on market consumers insights
E-Commerce Channel Operating
• Support Dyson.Com UX/UI improvement & optimization (working with UIUX team)
• Build & Update Brand and promotion page in-line w/ company strategy (working with UIUX team)
• Manage & plan right internal OSB (Order, Shipping, Billing) process co-working w/ finance & logistic teams
Disciplined work process
• Find right process to fix things needed improvement
Fulfil Other Duties As Required
• Relish the opportunity to pick up new activities that fall broadly in the purpose of the role
• Fix things that you can see need fixing
• Identify problems and find solutions.
About You
• Bachelor’s Degree or equivalent in a relevant business related field
• Minimum 5-8 years eCommerce operating experience required; some of which must be with a strong consumer brand; preferably hands-on experience in 3rd party marketplaces (e.g., HKTVmall, ZALORA etc.)
• Minimum 3 years brand.com business experience including sales/performance media
• Strong hands-on operating skills, especially in brand equity delivery contents.
• Performance media planning / reviewing / optimizing / execution.
• Strong team player capable of building and motivating teams.
• Experience of creating change, challenging the status quo, establishing a product category or brand with entrepreneurial spirit
• Strong digital media marketing & sales experience
• Self-starter who sees things to completion.
• Energetic, engaging and positive approach.
• Assertive, prepared to see through plans and overcome objections.
• Intelligent, quick-thinking, alert and results driven.
• High level of communication skills both verbal and written in English and Mandarin.
Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.
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