Digital Marketing Analyst

Founded in 2014, Linjer is a luxury jewelry and accessories company with a goal of making it easier for people to invest in long-lasting, quality products. Over the past few years, we have grown massively from a small Hong Kong based startup to a global team, and are entering the next phase of our explosive growth this year.

We are seeking a Digital Marketing Analystto execute and support our digital marketing strategy, with a focus on email marketing, SMS/Whatsapp marketing, and on-site merchandising. You will be working alongside a team of talented designers and content producers; your role will be complementary to theirs in that you will be focused on the strategy of these channels rather than on the creation of the visual content.

This is afull-time positionin our Hong Kong office.

What You May Do (subject to skills and business needs at the time)
• Overseeing strategy for email, SMS and Whatsapp: how we merchandise through these channels (what, to who, when) through campaigns and automated flows
• Continually optimizing our email/SMS/Whatsapp marketing from a technical standpoint (i.e. researching best practices and applying them)
• Gathering CRM performance data and using insights to improve our practices
• Troubleshooting technical issues we have with our CRM tools
• Project managing any changes that we have to our tech stack related to CRM tools and our website
• Ideating and running A/B tests on the website; analyzing results and continually applying new learnings
• Coming up with new website experiences to accommodate new types of products and connecting the front-end experience with the user experience
• Working collaboratively with other members of the design team

Who You Are
• Bachelors degree holder; either a mature graduate or with a few years of experience (we'll tailor the role according to your experience)
• Fluent English speaker
• You have strong analytical and problem-solving skills and love to solve problems!
• You are able to manage multiple work streams at once
• You’re coachable and dedicated to continuous personal improvement and professional growth
• You’re thorough and detail-oriented
• You’re tech literate and can learn new software with ease
• You thrive in a high growth environment and enjoy a startup team culture

What You Can Expect
• Responsibilities from Day 1. Be the owner of your own learning curve. The possibilities are limitless and depend on you
• Work in a very dynamic environment and be part of an international team
• Personal development opportunities with the company founders

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