Junior Marketing Specialist

Rare Elements Limited-company-logo
Junior Marketing Specialist
Rare Elements Limited
Software Engineer
Southern, Hong Kong
7 days ago
Internship
Remote
Information Technology and Services
HKD 10000 - 20000
Job Description
33 days ago

About us

Rare Elements is developing an advanced and comprehensive fintech research analytics solution by processing large volumes of online text articles and social media data to create a corporate scoring structure that can be easily accessed via a customizable dashboard. The solution will ultimately reduce research time, improving corporate assessment accuracy, and reducing human biases in. Rare Elements was the champion of Hack.Asia in the Hongkong Land stream and now a company under the Cyberport Incubation Program.

Scandium, created by Rare Elements, is designed as a versatile asset management platform that consolidates various investment types—ranging from stocks and cryptocurrencies to unique collectibles like luxury bags and Pokémon cards—into a single, streamlined environment. By integrating sophisticated AI and sentiment analysis, the platform aims to empower retail investors with deep insights and education on a wide array of investment options, fostering informed decision-making. The ultimate goals for Scandium are to unify fragmented investment exchanges, facilitate educational growth among investors, and expand its capabilities to serve portfolio managers, making it a comprehensive tool for managing and expanding investment portfolios.

Role and Responsibilities

  1. Develop and implement social media strategies: Aligned with the company's marketing goals, targeting key audiences within the Fintech industry.

  2. Content creation: Produce high-quality, informative, and engaging content (text, images, videos, stories) optimized for each platform (e.g., LinkedIn, Twitter, Instagram, or others).

  3. Community management: Actively engage with followers, respond to comments and messages, foster a strong online community, and manage social media crises effectively.

  4. Paid social media campaigns: Plan and execute targeted social media advertising campaigns to reach new audiences and achieve specific marketing objectives.

  5. Performance analysis: Track and analyze key social media metrics (engagement, reach, impressions, conversions) using analytics tools. Provide regular reports and insights to optimize strategies.

  6. Stay up-to-date: Keep abreast of the latest social media trends, best practices, and emerging technologies in the Fintech industry.

Qualifications:

  • Strong interest in digital marketing and content creation.

  • Excellent written and verbal communication skills.

  • Proficiency in social media platforms and marketing tools.

  • Ability to work independently and as part of a remote team.

  • Strong organizational and time management skills.

  • Positive attitude and willingness to learn.


Benefits

  • Gain practical experience in a fast-paced marketing environment.

  • Develop valuable skills in content creation, social media marketing, email marketing, and data analysis.

  • Work remotely and enjoy a flexible schedule.

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