Senior Marketing Executive - Hong Kong

Job Responsibilities:

- Develop marketing strategies that translate brand missions and commercial objectives into actionable go-to-market plans, including ATL, BTL, and TTL execution across various channels.

- Manage social media platforms by scheduling content, generating innovative ideas, and creating engaging materials to boost user engagement and meet conversion goals.

- Optimize digital media buying for user acquisition and re-marketing campaigns to improve ROI efficiency.

- Support e-commerce initiatives and loyalty programs.

- Organize, implement, and monitor promotional and marketing campaigns and events in line with established objectives, budgets, and schedules.

- Maximize sell-through of Milwaukee-branded power tools by effective merchandising of point-of-purchase materials.

- Lead and coordinate ad hoc projects as needed.

Job Requirements:

- Bachelor’s degree in Marketing, Business, or a related field.

- At least 5 years of relevant experience; knowledge of e-commerce, SEO, and SEM is advantageous.

- A strong commitment to continuous learning and the ability to apply new knowledge in a dynamic work environment.

- Ability to work independently, with attention to detail and a proactive attitude.

- Excellent communication skills in both spoken and written English and Chinese.

- Proficiency in Microsoft Office Suite, including Word, Excel, and PowerPoint.

Job Type: Full-time

Pay: $20,000.00 - $30,000.00 per month

Benefits:
• Contract renewal
• Opportunities for promotion
• Paid sick time
• Paid time off

Supplemental Pay:
• Commission pay